ABOUT CHROME AESTHETICS
Meet Barbara Franklin
35+ Years of Medical Experience,
16+ Years Making Women Feel Amazing
After 33 years in healthcare, Barbara has seen it all. She started her career in nursing, became a family nurse practitioner, spent years in gynecology helping women with their health concerns, and for the past 16 years has been perfecting the art of aesthetic medicine.
Why Barbara Started Chrome Aesthetics
It started with her patients asking for help.
When Barbara was working in gynecology, her patients kept asking about aesthetic treatments. They trusted her medical expertise and wanted her guidance on looking and feeling their best. So Barbara dove deep into aesthetic medicine, training with the best providers in the field and never stopping her education.
"The thing I love most is the ability to continue to learn all along the way. Every day, I get to help women feel more confident and beautiful in their own skin."
What Makes Barbara Different
Real Medical Training:
University of New Mexico College of Nursing (1990)
Master of Science, Family Nurse Practitioner, Creighton University (2007)
16+ years of specialized aesthetic training
Member of 7 professional medical organizations
Hormone Expertise
Barbara has been working with BioTE Hormone Therapy since 2012, understanding how hormones affect everything from your energy to your skin.
No-Pressure Approach:
Barbara will never pressure you into treatments you don't need or can't afford. She believes in honest assessments and gradual improvements.
Always Learning:
She's currently developing an educational platform to train other providers - because she's that passionate about excellence in aesthetics.
Our Team
At Chrome Aesthetics , we combine advanced medical techniques with a holistic approach to aesthetics. With a suite of advanced services and a dedicated team, we deliver more than treatments—we provide clarity, trust, and results that last.
1,000+
HAPPY CLIENTS
2,000+
PROCEDURES
9
Years of excellence
Marisa Escobar
MSN, FNP-C, BSN, RN, MEP-C
She brings over 10 years of patient care and more than five years in facial aesthetics. With a background in cardiac intensive care and a Master of Science in Family Practice, she is dedicated to delivering exceptional, evidence-based results. In 2022, she partnered with Barbara to grow Chrome Aesthetics, combining expertise with a passion for helping clients look and feel their best.
Janelle Anderson
Licensed Esthetician and Medical Assistant
Passionate about skincare and dedicated to providing every client with exceptional care. A graduate of the Paul Mitchell School of Albuquerque, she values respect, kindness, and hard work, rooted in her Sandia Pueblo upbringing. Outside of work, she treasures time with her two children, carrying her grandmother’s wisdom to “be happy and never be stingy with your hands.
Michael Sanchez
BSN, RN
With 16+ years of nursing experience in med-surg, emergency, and hospitalist triage, he brings extensive clinical expertise to Chrome Aesthetics. Starting his career at Presbyterian in 2008, he advanced quickly to charge nurse and earned his BSN in 2020. Since joining Chrome in 2025, he has blended his medical background with a passion for patient care, providing treatments and IV therapy. Outside work, he enjoys traveling, concerts, and time with his husband and two dogs.
Joey Gutierrez
Licensed Esthetician
Beginning as a freelance makeup artist in 2001 and later spending a decade with MAC Cosmetics, he built a strong foundation in beauty before pursuing aesthetics. In 2020, he and his husband opened their own salon, combining hair and skin services. Now, with a passion for continued learning, he is excited to bring his artistry and experience into medical aesthetics as part of the Chrome team.
Joleen Bingham
MA
With over a decade of experience as a medical assistant, including 13 years working alongside Barb, she brings both skill and warmth to the Chrome Aesthetics team. After a brief retirement, she joined Chrome to continue supporting patients with compassionate care. A proud grandmother and great-grandmother, she enjoys gardening, sewing, and spending time with her family, and looks forward to assisting clients with every visit.
Loreliz Stark
Office Manager
As office manager, she keeps Chrome Aesthetics running smoothly by supporting providers, coordinating client needs, planning events, and assisting with social media and marketing. Often the first friendly face clients see, she ensures every visit starts with a warm welcome and ends with excellent care. Dedicated to creating a seamless experience, she looks forward to greeting and helping each person who walks through Chrome’s doors.
Kendall Bri
Assistant Office Coordinator
Supporting the team every Saturday. She keeps operations running smoothly, manages schedules, and ensures the office stays organized. Her dedication, attention to detail, and friendly approach make every Saturday more efficient and welcoming for staff and clients alike.
From the very beginning, Chrome Aesthetics was built on a simple belief: our clients deserve to feel relevant, confident, and empowered in every stage of life.
Founder Barbara Franklin, NP, saw too many people walking away from aesthetic treatments feeling overdone, under-educated, and unsure who to trust. She recognized the real enemy wasn’t age or appearance—it was an industry that often prioritized quick fixes over patient education and safety.
At the heart of everything we do are three values: compassion, a sense of humor, and a commitment to long-term relationships. These aren’t just words; they guide every consultation, every treatment, and every follow-up, ensuring our clients feel cared for, understood, and truly seen.
TESTIMONIALS
Malorie
"Chrome Aesthetics is the absolute BEST medical spa in Albuquerque! The entire staff is so friendly, knowledgeable, and professional. Special shout outs to Marisa, the injector queen, Janelle, the amazing esthetician, and Loreliz, who is so helpful and always greets me with a smile! Don’t wait and book a service today, because self care is the best care!"
Alicia
"Love, love, LOVE Barb at Chrome Aesthetics!! I cannot recommend her enough. She is so incredibly knowledgeable and skilled at what she does and genuinely cares for her patients. Her work is the best out there and her expertise is unmatched. I always leave her chair with AMAZING results, feeling like I can conquer the world. The staff at Chrome are so welcoming and friendly as well. Thank you Barb for always such a great experience!! 🫶🏼"
Sasha
"Absolutely love Chrome and all of their staff. Would recommend to anyone looking for high end beauty services in the 505. The customer service is top notch from every single person that works there. If you are looking for the most knowledgeable and well trained medical aesthetics in NM, this is your place."
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